Rossi’s Approach to E-Cat Commercialization: Economy of Scale Best Protection

Here’a response today from Andrea Rossi to a question I posted on the Journal of Nuclear Physics about what the significance of approaching 5 Sigma in his E-Cat QX testing in terms of commercialization.

Andrea Rossi
September 2, 2017 at 9:00 AM
Frank Acland:
Premature to answer.
Sharks are around ( especially the most vociferous competitors, whose vociferity is inversally proportional to their capacity to make something real by themselves, otherwise they’d have not time to vociferate ) waiting for the availability of our products to copy them. It is true that our patents cover our IP, but litigations have a huge cost. The best protection will be our economy scale. This makes unlikely that we will put for sale our mass products before we will have completed the industrialization of the manufacturing, to put for sale the E-Cat at a price able to restrain the competition from the beginning. We will continue to sell only big industrial plants, directly managed by us until we will be ready to put in commerce our E-Cats at a price for which the competition will not be encouraged, or able, to proceed against us.
Warm Regards,

I find this quite an interesting response. He seems to be expecting reverse engineering attempts, I don’t think there is any doubt that this would happen once the E-Cat is available in the marketplace. It seems that Rossi believes that at least some of his vocal critics are in fact competitors who are waiting to copy the E-Cat when it is available, so until mass production is in place, it appears that only custom plants over which Leonardo has close control will be put into the marketplace. I suppose that they will take great pains to make sure the proprietary parts of the plants will be inaccessible to the customers.

After the lengthy litigation process he has just gone through with Industrial Heat, Rossi is clearly not wanting to count on legal recourse to protect himself from competitors. The bigger the stakes, the longer and more expensive legal cases would be, and I am sure that Rossi would far rather put all his time, energy and resources into developing the E-Cat than in fighting for it in court.

As far as the timing for mass production, Rossi has said recently he thinks it will happen in 2018, but he will certainly need lots of financial support to make that happen.